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MEDIA ADVISORY

IFOA KICKS OFF WITH A PEP RALLY AT RYERSON UNIVERSITY OCT. 18

What: International Festival of Authors (IFOA) Pep Rally

North America’s favourite book festival, the International Festival of Authors (IFOA) (October 19 to 30, 2011), kicks into high gear with a pep rally complete with pom-poms, cheering, authors, a Golden Ticket contest, more than 300 books to give away, and free The Walrus magazines.

When: Tuesday, October 18, 2011
10am – 11am
Contest entries must be received in person at the intersection of Victoria and Gould Streets in downtown Toronto between the hours of 10am and 11am on Tuesday in order to be eligible for the Golden Ticket prize, which includes 2 tickets to the IFOA Welcome Party. You must provide a valid email address and/or phone number to be eligible to win.

Where: Ryerson University, Intersection of Victoria and Gould Streets

Who: Authors on site include Elizabeth Abbott, Lauren B. Davis, Joe Dunthorne, Brian Francis, Joshua Knelman, Ruth Roach Pierson, Johanna Skibsrud

Staff from the IFOA will provide ballots for book lovers to enter the Golden Ticket contest.

The IFOA team will also be joined by staff from The Walrus to hand out free magazines.

This event is supported by Ryerson University’s Faculty of Arts.

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About IFOA:
For 12 days each October, the IFOA presents a wide range of readings, round table discussions, onstage interviews, book signings, and a number of special events featuring the most exciting authors in contemporary literature. Administered by Authors at Harbourfront Centre, this year’s 32nd annual IFOA takes place from October 19 to 30, 2011. For more information visit readings.org.

MEDIA CONTACTS:
Jennifer Asselin: jasselin@harbourfrontcentre.com; 416-973-4395
Laura Gergley: lgergley@harbourfrontcentre.com; 416-973-5836
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