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FOR IMMEDIATE RELEASE


SoundClash presented by NOW Magazine
Harbourfront Centre’s Music Award

The summer’s hottest music competition happens at Harbourfront Centre!


TORONTO, ON (March 30, 2011) - Harbourfront Centre is looking for Toronto’s hottest independent artists and bands to take centre stage this summer and compete for the SoundClash music award. SoundClash is a new Harbourfront Centre initiative designed to showcase Toronto’s talented, creative and forward-thinking independent musicians.

Toronto has produced some of the music industry’s most influential acts ranging from Broken Social Scene, K’naan and most recently Drake (all of whom have performed at Harbourfront Centre). Now, five independent artists or bands have the opportunity to follow in the footsteps of some of Toronto’s top musicians, play on Harbourfront Centre’s WestJet Stage and compete for three cash prizes totaling $10,000!

While other music competitions focus on specific genres, SoundClash is open to musicians from a wide variety of genres. Artists from diverse, contemporary and cutting-edge music forms including (but not limited to) rock, pop, hip hop, country, reggae, Latin and other global music forms are encouraged to apply.

A panel of music critics, bloggers, artists and music industry leaders will create a short list from the submissions received. The winner of the SoundClash music award will be determined by a combination of jury selections and public votes.

To enter the competition, all artists must be Greater Toronto Area residents (including the municipalities of Durham, Halton, Peel and York). Each artist or band must be completely independent with no attachment or affiliation to major record labels in order to be eligible for the contest. All artists must submit a biography and a link to a website that hosts a minimum of three songs (live performance footage is encouraged). Participants must also be available to perform at Harbourfront Centre in July 2011.

Submissions can be made via email at soundclash@harbourfrontcentre.com or through Sonicbids.com from April 11-25, 2011. Applicants are asked not to attach MP3s or other digital files to their submission. Full submission details can be found at harbourfrontcentre.com/soundclash.


ABOUT HARBOURFRONT CENTRE
Harbourfront Centre is an innovative, non-profit cultural organization which provides internationally renowned programming in the arts, culture, education and recreation, all within a collection of distinctive venues on a 10-acre site in the heart of Toronto's downtown waterfront.

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For more information contact:
Althea Linton
416-973-4428
alinton@harbourfrontcentre.com or summerfestivalsmedia@harbourfrontcentre.com

Rosie Shaw
416-973-4381
rshaw@harbourfrontcentre.com or summerfestivalsmedia@harbourfrontcentre.com

Visit online: http://www.harbourfrontcentre.com



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